Bootcamps are back baby! They are bringing in residual revenue for fitness clubs and helping independent fitness pros to capture an audience. Lori Patterson and Jono Petrohilos know a little bit (well, actually alot) about running successful bootcamp programs. They take this episode to teach our FBP family their tips to success, as well as a few hiccups that they...
Richard takes us into 2022 with Marketing in the Fitness Industry, post pandemic. Richard shares his forecast on what marketing looks like moving forward. In his episode, Richard stresses that NOW more than ever, it's time to focus on your marketing budget. Listen up, as Richard will help you disperse your funds to find the perfect marketing budget for your...
Our guest, Keenya Kelly, is a TikTok for Business Expert and breaks down how to use this social media platform to promote your business and your brand. She will encourage you to just get started and take it "one button at a time." TikTok became an overnight success during the pandemic as it quickly grew to 2.6 billion monthly users...
Corey Sterling is an attorney and the founder of Conscious Consul. Conscious Consul is an on-line law firm that specializes in the health and fitness community. Corey and his team are the winners of the 2021 Legal Elite Award for Most Innovative Health and Fitness Law Firm, the team at Conscious Counsel works with heart-leading entrepreneurs who are trying to...
Looking for a way to set yourself apart from your fellow personal trainers? Carl Smith is here to give you tips and ideas to help you to differentiate yourself from the competition and to showcase yourself in a unique way to the members. Carl's first tip is to separate yourself on the gym floor by walking around with intent and...
A virtual assistant can save you time and money, according to our special guest Scott Rammage. As a gym owner or manager spending time on duties that keep you away from day to day tasks can cost your club in the long run. Our industry expert, Scott Rammage, talks about the benefits of having a virtual assistant and how...
Jessica has designed and helped create a multitude of signature programs for a variety of fitness clubs. Today, Jessica is here, as our industry expert to help you do the same! Get your pen ready as Jessica will take you through step by step process on how to get started. Plus, you won't want to miss her lather, rinse...
Finding a personal training sales advisor amongst your pt staff is the key to success in increasing your pt revenue. Not all trainers are good at selling pt, but they don't have to be if you can put together a pt sales advisor to handle all the fitness sales. In this episode, Jeff explains how to create a pt sales...
If you are thinking of purchasing a fitness franchise, this interview is a "must listen to." Rick brings his franchise expertise to this podcast and it is jammed packed with tidbits and important points to make your decision a successful one. Rick's purpose, in this episode, is to educate the buyer about both the pros and cons of purchasing a...
In this episode, our industry experts Jon Nasta, Allison Flatley and Seth Hazen will discuss their views on how covid has affected the fitness industry. Struggling to find staff seems to be top on the list of how covid has effected and altered the industry and this all-star panel discusses many ideas on best practices to fill your "help wanted" positions....
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