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Sales

Let’s be honest, the fitness industry is saturated and there’s competition around every corner. So how are community members supposed to make this buying decision? Bartlett from Sneeze.It walks us through his marketing concept, Simple Numbers, to help you understand when it comes to spending your marketing dollars well, we need to think less about cost per lead and more...

Today I sit down with John Caliri from FirstHealth of the Carolinas. John has received numerous awards and recognition, including the Medical Fitness Association Director of the Year Award, the Don Schneider Award and most recently, the 2017 Hank Boerner Pioneer Award for significant contributions to the advancement of the industry....

Now is the time to take action and join your state or national alliance to preserve the longevity of the fitness industry! Hear how & why you should join your respective alliance from four industry leaders representing the: National Health & Fitness Alliance, Fitness Industry Council of Canada, New York Fitness Alliance, and Michigan Fitness Club Association. ...

Dan is Australia's leading thinker and presenter on Behavioural Economics. Dan's expertise has seen him present on the topic at some of the biggest conferences in the world including SXSW in Austin, Texas and Mumbrella 360 in Sydney. In the last year alone, he's delivered over 100 presentations to marketers around the world, produced content franchises with Google and carsales.com.au,...

Joining us on today’s show we welcome Dr. Daniel Krieglstein. Dr. Krieglstein is a Behaviour Designer and Scientist. He enjoys developing hypotheses from noisy, confusing datasets; and allowing consumer behaviours to drive design choice." This is an incredible show with incredible insights!...

Join Sarah Pellegrino as she speaks with the SyncFloor team to learn how they are connecting health club owners and music creators in order to get great commercial music for their modern digital fitness experiences. When looking for diverse, high quality, relevant and affordable music for any fitness class, there’s no better partner! ...

Looking for a way to set yourself apart from your fellow personal trainers? Carl Smith is here to give you tips and ideas to help you to differentiate yourself from the competition and to showcase yourself in a unique way to the members. Carl's first tip is to separate yourself on the gym floor by walking around with intent and...

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