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Author: Diana Hoskins

As we wrap up our Generations in the Gym series, Dr. Sarah Marion is here for our final segment on the Baby Boomers.  Dr. Marion shares some insights on what baby boomers are looking for in a fitness program, and how to best reach them. Learn tips for attracting boomers into fitness facilities that will help make the gym more...

Are you looking for secrets to content marketing? John Egan, author of The Stripped-Down Guide to Content Marketing, brings an infectious energy to this episode on content marketing. John has a fun, but intriguing approach about what works and what doesn't, when it comes to content marketing. John will guide and navigate you to marketing success....

In this leadership episode, Jim stresses the importance of your "hallway reputation." That means you need to be intentional and mindful of your hallway reputation, because Jim will tell you that the importance isn't what you think, the importance is what your team thinks of you. Seeking out your blind spots will allow for personal growth and growth among your...

Kaumil Gajrawala is the go-to man on Wall Street for the fitness industry! He researches the industry from perspectives many of us have never considered! In this new show “Industry Current Affairs” your host Justin Tamsett chats with Kaumil about where the industry has been and where it is going from an investors perspective....

Next up is Generation X! This episode is designed to help you strategize your 2023 budget to attract Gen X to your club. This generation has the money for a membership, but time is a barrier. Convenience is top of their list when considering joining a gym. Find out what else is important to this generation when it comes to...

Are you passionate about growing and achieving dramatically better results in your fitness business? If so, REX Roundtables is what you need to help you achieve your goals. Join me, Dori Nugent, as I interview REX chairperson Justin Tamsett to discuss the benefits of Rex Roundtables in this episode of The Fitness Business Podcast....

Just in time for your budget planning season! Danielle from Kickstart Accounting, Inc. loves to crush numbers, and she is here to give her expert advice on how to improve your profits by tweaking each of your profit centers by 1%. Also in this episode, Danielle dissects the 7 drivers in business: Price, Volume, Direct Labor Costs, Operating Expenses, Accounts...

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