Introducing a guru of Fitness Business Strategy – Bill McBride! Bill is a health club industry veteran, he has worked in all aspects of sales, marketing, leadership, management, member experience and operations and currently serves as the Co-Founder, President & CEO of Active Sports Clubs. During this episode we chat to Bill about the threat of substitution and what it...
Justin Tamsett is the Managing Director of Active Management. He has managed and owned fitness clubs since 1990, and now travels the globe speaking on topics from business skills to work-life balance. During this episode, he shares updates from the Industry Leader roundtables, we learn valuable insights from a Harvard Business Review study, and explores the consumer trend called Tinderisation! During...
Amanda Vogel is the owner of Active Voice, a writing, editing and consulting service for the fitness industry. She’s a Hootsuite-certified social media consultant for fitness brands and public figures and a Fitness Technology Spokesperson for IDEA. During this interview Amanda shares her tips on why its essential to truly understand your customer, the importance of strategy and planning...
In this show, we interview The Retention Guru, Dr Paul Bedford. With over 20 years experience working in the fitness industry, Paul is one of the global fitness industry’s leading authorities on retention, attrition and member experience management. During our chat we ask him about the most surprising revelation he has come across when it comes to retaining members, and has...
In this weeks show we hear from Justin Tamsett, Brent Darden, Nardia Norman and Sharon Tousley. Brent Darden is the President of Brent Darden Consulting, a Chair of REX Roundtables and the former Chairman of IHRSA. He is an exceptional leader and has a wealth of experience in the fitness industry, having been the former owner of Telos Fitness Centre, a...
Justin Tamsett, the Managing Director of Active Management, has travelled the globe in the last 12 months working out in 39 different gyms, cross fit boxes and personal training studios. In this show he shares his insights and learning’s from his experience in niche, boutique clubs in the fitness mecca called New York City! You will pick up tips on...
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