Gym Tag

Bedros Keuilian is a best-selling author, speaker and business consultant. He's the founder and CEO of Fit Body Bootcamp, one of the nation’s fastest growing franchises and an investor in over a dozen companies ranging from software, digital ad agencies and coaching and consulting services. ...

A global ambassador on the benefits of exercise and living well, Maureen Hagan is Vice President of Program Innovation for GoodLife Fitness and canfitpro –Canadian Fitness Professionals—the largest fitness education and certification organization in Canada. Mo, as she is known in the fitness industry, is a licensed physiotherapist, a Physical Health Educator and has been recognized for her work in fitness...

    A global ambassador on the benefits of exercise and living well, Maureen Hagan is Vice President of Program Innovation for GoodLife Fitness and canfitpro –Canadian Fitness Professionals—the largest fitness education and certification organization in Canada. Mo, as she is known in the fitness industry, is a licensed physiotherapist, a Physical Health Educator and has been recognized for her work in fitness...

Bill Besselman is the VP of Connected Fitness Strategy and Integration at Under Armour. Bill manages all aspects of Under Armour’s digital strategy development, including integration of recent acquisitions MapMyFitness, MyFitnessPal and Endomondo into the Under Armour business. During his time leading the corporate strategy team Bill’s role was to identify, gather, and drive strategic initiatives and the voice of the...

Robbie Kellman Baxter is the author of The Membership Economy. A book that shows you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue. During this interview, Robbie takes us through her version of the sales acquisition funnel, we talk about displaying membership rates on your website, we delve into Superusers, what they mean to your business and...

Fred Hoffman, M.Ed., is the author of Going Global: An Expert’s Guide to Working Abroad in the International Fitness Industry, and the owner of Fitness Resources, an education and consultancy company. He is the recipient of the 2007 IDEA Fitness Instructor of the Year Award and has over thirty years of experience in the fitness and health industry. During this...

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