Does your brand ooze personality? Does your brand speak to your members and truly represent who you are? Why is it that some brands and logos seem to hit our 5 senses stronger than other brands. Take a listen how Brand Magic author suggests steps to update your brand. If you are considering changing or updating your brand or logo,...
Across the globe, there is a labor shortage and gym owners find themselves competing not just with other gyms for quality staff, but other industries, as well. Today, we dedicate an entire episode on helping our FBP Family find and select the right people to join your team!...
The fitness needs of Millennials are different than Generation Z or Generation X, according to Dr. Sarah Marion. Take a listen as she explains exactly what they are looking for and what really isn't on the top of the list for them. To make sure your marketing is on point for this generation, sit down, relax and take a few...
Let's talk Group Fitness! In this episode, Vanessa Leone covers group fitness topics such as programming, using group fitness to promote small group training, the importance of a great experience for retention, and introducing an instructor assessment to your group fitness team. Vanessa does a wonderful job at capturing a fresh, updated vision of group fitness. Take a listen and...
We caught up with Jarron Aizen, CEO and Founder of Hapana. If you are looking for a software company that focuses on marketing automation, nurturing the members journey, and digital content as a marketing tool, this is the episode for you. ...
“How you show up matters” according to today’s guest Brian Weaver. Showing up to work with the right mindset will not only set you up for success, but will also trickle down to your sales team. And speaking of success, Relationshipping Wednesday’s will take your employee and member engagement to new heights! Listen to Brian’s advice on how to...
Laugh your way through this Thinking Ahead episode. Michael Kerr delivers not only a humorous episode, but also one that we can all relate to. Your attitude towards your job has a huge impact on your happiness. If you sit in a leadership position at your workplace, Michael will deliver some tips to ensure your employees are happy! Take 30...
Welcome to the first of four episodes that unleash what each generation is looking for in a fitness facility, according to Murphy Research. Join Dr. Sarah Marion as she gives us the rundown on each generation, starting with Generation Z. The findings are quite interesting and will definitely help you market and design your programs to tailor to each generation's...
The Global Health and Fitness Alliance just released the Deloitte Report, and the findings are fascinating. Andrea Bell shares key findings from this first ever global fitness industry economic impact report. ...
Join Sarah Pellegrino & Brad Thorpe, Inventor of Isophit™, to learn about this safer, more effective, & more efficient workout. We cover the benefits of isometric training, how to partner with Isophit, and which Isophit model is the best fit for your business! ...
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