Is your inconsistent branding costing you clients? Our guest expert Saran Glanfield points out that studio owners often struggle with maintaining a consistent visual brand, diluting their memorability and impacting client recognition....
Are you a gym owner, fitness entrepreneur, or wellness professional looking to inject some serious fun and engagement into your business? In this episode, host JT and guests dive deep into the secrets of creating a customer-centric experience that keeps people coming back for more....
Unlock the Secrets to Instagram Mastery! Rev up your social media presence on Instagram by making a few simple changes. Joanne Hernon visits the podcast today to help you go from being overwhelmed by content creation to growing your following, increasing your engagement, and picking up your sales....
Build your credibility and authority in your niche with podcasting. Today’s guest explains that by creating a deeper connection, through podcasting, it will directly have a a positive effect on your business....
R.A.M. (random acts of marketing) is a catchy phrase Debbie Oster warns all marketing directors to steer clear from. It's easy to throw ideas out there and hope that one of them sticks, but this form of marketing is setting your business up for failure. In this episode, Debbie guides you to success by preaching how important it is to...
Can you identify the 4 types of scarcity in marketing? Do you know what happens to the brain when consumers experience scarcity? These are just a few questions that will be answered in today's episode with Mindy Weinstein. ...
Does your brand ooze personality? Does your brand speak to your members and truly represent who you are? Why is it that some brands and logos seem to hit our 5 senses stronger than other brands. Take a listen how Brand Magic author suggests steps to update your brand. If you are considering changing or updating your brand or logo,...
Just in time for your budget planning season! Danielle from Kickstart Accounting, Inc. loves to crush numbers, and she is here to give her expert advice on how to improve your profits by tweaking each of your profit centers by 1%. Also in this episode, Danielle dissects the 7 drivers in business: Price, Volume, Direct Labor Costs, Operating Expenses, Accounts...
There’s no better way to expand your fitness business brand than to get published. Media outlets are looking for people to tell their story, but they won’t chase you. YOU need to go to them and pitch the VALUE that you will bring to their listeners or audience. James Patrick, founder of FITposium, shares advice on how to be successful...
Lisa Haggis is a business expert, brand strategist and founder of Realize Your Brand. According to Lisa, your brand is the way you give people a reason to choose you. If you only have surface level marketing, your members won’t stay. I’d say that is a powerful statement. ...
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