01 Jul 295 Lisa Simone Richards – What is newsjacking in the fitness industry?
Lisa Simone Richards is a publicist for fitness business owners who want to build their authority to grow their business. Lisa Simone helps her client get free exposure using PR to get in front of their ideal client, and build the awareness, buzz and credibility that gets clients running TO you. When she’s not shooting national TV segments or working with editors on magazine features, you can find her swinging a kettlebell, getting her zen on at hot yoga, or shopping at her local farmer’s market.
Your Podcast Snapshot
- Lisa Simone Richards shares the definition of PR
- How is PR different from a large club and a small boutique
- Find out the best practice to promote the “Feel Good” stories within your club
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Lisa Simone Richards