Strategy Tag

25 Sep

Posted at 08:00h in Marketing by
0 Likes

  Randal Godden is the CEO and chairman of VISTAGE South Africa, and also serves as a Strategic Management Consultant and Company Director in South Africa and internationally.   His career spans over 50 years, and includes line management experience, Chief Executive, Chief Financial Officer, and strategic consulting and mentoring to clients in various industries. During this weeks show, we ask Randal: The...

14 Aug

Posted at 09:35h in Marketing by
0 Likes

    Darren Shaw is the owner and manager of CrossFit Ignite, a Sydney based CrossFit Box. The business started in 2002, but have been using CrossFit principals since 2007. Darren is an experienced trainer and is known for taking no bullshit excuses. He also happens to be an excellent marketer, he has an in depth knowledge of his target audience, he...

26 Jun

Posted at 09:50h in Leadership, Marketing by
0 Likes

Introducing a guru of Fitness Business Strategy – Bill McBride! Bill is a health club industry veteran, he has worked in all aspects of sales, marketing, leadership, management, member experience and operations and currently serves as the Co-Founder, President & CEO of Active Sports Clubs. During this episode we chat to Bill about the threat of substitution and what it...

12 Jun

Posted at 08:00h in Retention, Women Leaders by
0 Likes

Amanda Vogel is the owner of Active Voice, a writing, editing and consulting service for the fitness industry. She’s a Hootsuite-certified social media consultant for fitness brands and public figures and a Fitness Technology Spokesperson for IDEA. During this interview Amanda shares her tips on why its essential to truly understand your customer, the importance of strategy and planning...

DID YOU LOVE TODAY'S EPISODE? PLEASE LEAVE A REVIEW

NEVER MISS A SHOW!

With nearly 1 million downloads, The Fitness Business Podcast is the most practical podcast in the world.  Subscribe to the show notes now for all the resources guests share delivered to your inbox.