Fred Hoffman, M.Ed., is the author of Going Global: An Expert’s Guide to Working Abroad in the International Fitness Industry, and the owner of Fitness Resources, an education and consultancy company. He is the recipient of the 2007 IDEA Fitness Instructor of the Year Award and has over thirty years of experience in the fitness and health industry. During this...
Krista Popowych is the 2014 IDEA Fitness Instructor of the Year award winner and a two-time Can-Fit-Pro Canadian Fitness Presenter of the Year. Shes an international trainer and education consultant for Keiser® and JumpSport® a TV personality, DVD creator and talent, past program director, published author, professional speaker and Adidas 3-stripe team sponsored! (And that’s just her short bio!) With...
In this show, we interview The Retention Guru, Dr Paul Bedford. With over 20 years experience working in the fitness industry, Paul is one of the global fitness industry’s leading authorities on retention, attrition and member experience management. During our chat we ask him about the most surprising revelation he has come across when it comes to retaining members, and has...
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