Mark Capelin has owned Fitness businesses since 2004 and he loves all things fitness and all things business. Sure, he has made plenty of mistakes, but he also has had many successes.
He is passionate about continued learning and development. His current business, Tribe Social Fitness is the culmination of everything Mark believes in: fun, teamwork, positive culture, and continued development. Mark, focus is building outstanding Teams, being proactive with effective marketing and exploring new ways to retain members and has found this through cultivating a team fitness challenge.
Your Podcast Snapshot
- How the birth of a new fitness challenge came about
- The changes that took place
- The key marketing components that helped to make the fitness challenge a success
Episode Timeline
- 0:07- The Fitness Business Snapshot
- 0:39- Thank you to our podcast partner, MyZone
- 1:50- The Value Proposition w/ Sarah Pellegrino
- 2:57- Mark Capelin’s Bio
- 4:05 – Message from our podcast partner, MyZone
- 4:35- Welcome Mark Capelin from Tribe Social Fitness
- 7:05- The birth of the new school fitness challenge
- 8:12- Massive member engagement
- 9:10- The financials of the contest
- 11:46- The changes that shaped the successful fitness challenge
- 21:20- The key marketing components that helped make the fitness challenge a success
- 31:39- The social aspect of the contest
- 34:00- KeepMe Fitbizpiraion: The 3 tips to move from old school challenges to the Tribe Social Fitness challenge
- 34:10- Thank you Mark Capelin from Tribe Social Fitness
- 35;00- Thank you to our podcast partner, GymSales
- 35:27- Quick Fire Five with Sara Kooperman
- 40:09- THROWBACK SHOW #201 5 Ways To Increase The Quality of Your Leads
- 41:46- Join the Active Management Facebook community
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