232 Everything You Need to Know About Data Driven Marketing

232 Everything You Need to Know About Data Driven Marketing

Gemma Anderson is the Head of Performance and Growth at Deakin University.  She has a background as a digital strategist, working with brands such as Holden, Jetstar and Specsavers and her work has received global and local awards.

In 2016 she was recognised by B&T Magazine as the most Influential person in Marketing Under 30!

What you’ll learn

  • How marketers can make the most from Data Driven Marketing
  • Common mistakes businesses make when using data for marketing
  • The most important steps to set up your marketing to make the most of data and technology

 

Precor Quick Fire Five Guest, Helen Durkin

Helen Durkin

Resources our experts shared in the show

Gemma Anderson: Website

As mentioned by Gemma:  Gartner Reports

Hear Gemma speak at the Fitness Industry Technology Summit and use the code active to get a $100 discount

App recommended by Helen Durkin – OmniFocus


Book recommended by Helen Durkin – Getting things done by David Alan 


Book recommended by Helen Durkin – Essentialism


Book recommended by Helen Durkin Deep Work

Sponsors

gymsales

Advertiser


Click here to find out about Loud Rumor Virtual Training

 



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