The Value Proposition is where Sarah Pellegrino chats with an industry supplier to find out the value they bring to their customers and the industry. You will not only hear about the features of the product or service – which you can read on their websites or brochures – you will hear about the deep value and return of investment for you!
With its 30-year history, HydroMassage may be more impactful today than ever before! The latest HydroMassage model, the Lounge – offers a VIP, luxury experience to your facility. Learn how to implement the lounge into your facility – where to place it, how to sell it, how to educate your members about it! By listening to The Value Proposition for Promoting Recovery in Your Health Clubs you will hear the science behind HydroMassage – ever wonder what it does and why it works? The team explains their customer service process and how the upkeep and maintenance on a HydroMassage product is incredibly low. You’ll hear from club owners and operators about how they use the lounges in their facilities, where they place them for optimum usage and how they designed relaxing spaces!
Most importantly, you’ll learn about the two R’s: Recovery & Revenue. You’ll learn the recovery benefits to HydroMassage – do you use this before or after a workout? Our recovery expert takes us through the science of why it helps with recovery and how it makes members happy. She’ll walk us through creative ways that club owners market their HydroMassages and give you creative ideas you can easily implement. Do you run 24 hour clubs? We’ll walk through access control recommendations for HydroMassage too. The guests will explain how they bundle HydroMassage into their membership options and share how much extra revenue can truly be added to your monthly draft. They’ll tell you what pushed them over the edge and ‘made them buy’ and why you need to call HydroMassage today!
Guests
Dan Kennedy, VP of Sales, HydroMassage
Allison Flatley, Recovery Expert
Annie Ostolasa, VP of Operations, Axiom Fitness (Boise, Idaho)
Don Murphy, Co-Owner of Gold’s Gym Newburgh and Middletown, NY
Spencer McDaniel, VP of ATC Fitness, Memphis, TN
What You’ll Learn
The history, science, and current models of HydroMassage available
How to successfully implement HydroMassage into your facility to make more revenue
The recovery benefits and ways you can teach your members why HydroMassage works as a recovery method
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