Paul Roetzer is founder and CEO of PR 20/20 and Marketing Artificial Intelligence Institute; author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); and the creator of the Marketing Artificial Intelligence Conference (MAICON). As a speaker, he’s focused on making artificial intelligence approachable and actionable, and helping change agents drive transformation through marketing talent, technology and strategy. A graduate of Ohio University’s E.W. Scripps School of Journalism, Roetzer has consulted for hundreds of organizations, from startups to Fortune 500 companies.
Your Podcast Snapshot
Recognising Artificial Intelligence in the fitness industry
How smart newsletters can deliver individualised content to your members
3 tips for introducing Artificial Intelligence into your fitness business
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Paul Roetzer is founder and CEO of PR 20/20 and Marketing Artificial Intelligence Institute; 
