Join Sal Pellegrino and Chris Torggler on The Value Proposition for the Fitness Industry Suppliers Association to hear about the history of FISA, how FISA lives out their mission to connect great products with even better people.
Learn how the team is gearing up for their 51st event in Florida, October 30th – November 1st! With the first class locations and intimate one-on-one meetings, it’s no surprise that 80% of the suppliers who participate in FISA return for future events year after year.
Chris, a founding board member, has invaluable insight into the association from the inception in 2000 to now. He dives deep into the Commercial Market Trend Report and explains how years ago, there wasn’t good data available to suppliers to help them make key business decisions. So the suppliers at FISA decided to gather data to make them smarter and help them make good business decisions.
How does this all work, you ask? FISA suppliers submit their data, and it’s all aggregated to show which product categories are soaring, which are shrinking, where you should put your R+D dollars, and how your product categories are doing compared to your ‘competitors’. Ultimately, if you’re looking for a way to make ‘data-driven decision’, look no further than the Commercial Market Trend Report by FISA.
You’ll hear firsthand from Sal Pellegrino why this opportunity was such a special one for him, and why it was his next career move after a successful career in fitness equipment sales. He shares what he loved most about FISA while on the supplier side of the industry, and what his vision for FISA will be to move forward as he gives back to the suppliers and fitness business operators of our fine industry.
Don’t miss this episode if you:
Haven’t heard of FISA yet and want to know more
Have interest in attending as a supplier
Are a fitness professional on the West Coast
Are a fitness professional on the East Coast
Are a fitness professional in the non-profit sector
Could use important data, like the data in the Commercial Market Trend Report in your fitness business
22 years strong, the Fitness Industry Suppliers Association (FISA), is a prestigious, intimate fitness event in the USA! Each year, there are three appointment-based VIP events: FISA West, FISA YMCA, and FISA East. Suppliers can expect prearranged, one-on-one meetings, networking opportunities with fitness business owners and executives.
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