20 Mar 224 Kari Saitowitz – Behind the Scenes of Building a Fitness Brand
Kari Saitowitz is the Founder + CEO of Fhitting Room overseeing three Fhitting Room studios in NYC.
Kari Saitowitz is the Founder + CEO of Fhitting Room overseeing three Fhitting Room studios in NYC. Prior to creating Fhitting Room, Kari, was a marketing executive at Pepsi where she focused on building equity for powerhouse brands and launching new product innovations. She has an MBA from Harvard Business School, where she graduated with honors, and she graduated summa cum laude with a BS in Economics from the Wharton School of Business at University of Pennsylvania.
What you’ll learn
- The process of developing the Fhitting Room Brand
- How and why they chose green for their logo
- How to build a brand presence within a community
Precor Quick Fire Five Guest, Steve Lesnard
Steve Lesnard
Resources our experts shared in the show
Kari Saitowitz: Website | Twitter | Facebook
Apps recommended by Steve: Notability
Book recommended by Steve: Third Door
Sponsors
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