28 Jun 241 How to Use Authority Marketing to Make Competition Irrelevant

Adam Witty is the Founder and Chief Executive Officer of Advantage and Forbes Books.

Adam has authored and co-authored several books including Lead The Field: How To Become An Authority And Dominate Your Competition, 21 Ways to Build Your Business with a Book and the book we are speaking about today, Authority Marketing: How To Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant.

What you’ll learn

• What is Authority Marketing?
• The 7 Pillars of Authority Marketing
• A look at a fitness industry case study

Resources our experts shared in the show

Adam Witty: Website

Sponsors

ABC Financial